Adapting Your School’s Digital Marketing to The New Normal
Using your school’s digital marketing to make an authentic connection online has never been more important as admissions offices showcase their schools to prospective students and families who cannot visit campus in person. And it all begins with a strategic,...
How to Use TikTok to Influence Prospective Students
Searching for a way to get your school’s message right to the source of your target audience? TikTok might be the answer. The app is ideal for attracting and retaining the attention of Generation Z, TikTok’s primary users. What is TikTok? TikTok has taken the world...Standard Benchmarks for Facebook Advertising by Industry
Education industry...
How to Cure Your Obsession with Facebook Advertising’s “Boost Post”
If your school uses Facebook advertising to drive awareness and promote events, I’m going to bet that you hit the “Boost Post” button frequently to spread the good word. But does it really work for you the way you want it to? Are you getting new “Likes” on your page,...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
