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How to Cure Your Obsession with Facebook Advertising’s “Boost Post”

How to Cure Your Obsession with Facebook Advertising’s “Boost Post”

Sep 26, 2019 | Advertising, Facebook

If your school uses Facebook advertising to drive awareness and promote events, I’m going to bet that you hit the “Boost Post” button frequently to spread the good word. But does it really work for you the way you want it to? Are you getting new “Likes” on your page,...
Why Independent School Digital Advertising Isn’t Just for Open House

Why Independent School Digital Advertising Isn’t Just for Open House

Aug 8, 2019 | Admissions Marketing, Advertising, Digital Marketing, Facebook, Google

It’s fall admission season – marking your independent school’s launch of Google and Facebook ads! The smartest strategy, though, is to balance your digital admissions advertising throughout the year. If your ads are limited to just one season, then there’s a...
6 Digital Advertising Marketing Mistakes You Might be Making

6 Digital Advertising Marketing Mistakes You Might be Making

Oct 31, 2018 | Admissions Marketing, Advertising, Digital Marketing

Practically anyone can delve into digital marketing with a boosted post here or a link there. But doing it successfully to engage your prospects and entice them to register for your admissions event or apply to your school takes a little more effort, strategy and...
Summer Marketing Series #1: What is Your Word of Mouth Campaign Saying?

Summer Marketing Series #1: What is Your Word of Mouth Campaign Saying?

Jun 6, 2017 | Advertising, Marketing, Marketing Strategy, National Association of Independent Schools, Uncategorized

by Jonathan Oleisky This week we kick off a summer-long, weekly series to explore effective ways you can bolster your marketing, branding and enrollment efforts come September.  We will tackle a topic each week and offer easy – it’s summer vacation, after all – tips...
Kalix Communications Profiled on Bmoremedia.com

Kalix Communications Profiled on Bmoremedia.com

Mar 27, 2013 | Advertising, Branding, Company News, Design, Higher Ed, Independent Schools, Marketing, Marketing Strategy, Media, Public Relations, Social Media

Bmoremedia.com, a Baltimore focused digital news site profiled Kalix Communications on March 26, 2013. Read the full story at,...
Kalix Communications Profiled on Bmoremedia.com

Let Us Introduce Ourselves

Mar 8, 2013 | Advertising, Branding, Design, Engagement, Marketing, Marketing Strategy, Media, Public Relations, Social Media, Strategy

Welcome to Kalix Communications! We were born in August 2012 on The Avenue in the eclectic Baltimore neighborhood of Hampden, Hon! A group of like minds and talents formed Kalix Communications to serve the greater Baltimore community and beyond creatively. Who is...
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Recent Posts

  • Top Tips for a More Effective Re-Enrollment Process
  • Practicing Servant Leadership in a Boarding School Community
  • Expert Advice on Alumni Magazines with Michele Tjin, Marketing/Communications Editor, Saint Francis High School
  • School Health and Boards’ New Responsibilities
  • Expert Advice from a Podcasting Expert
  • Standard Benchmarks for Facebook Advertising by Industry
  • How to Manage Expectations for a Great Admissions Event
  • Assessing the Health of Your School: Three Intersecting Lenses and KPHIs
  • Secrets to Tweeting by Twitter Legend Zach Seidel, Director of Digital Media, University of Maryland, Baltimore County

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Kalix Marketing

3600 Clipper Mill Road, Suite 300
Baltimore, MD 21211
(410) 662-5925

Recent Posts

  • Top Tips for a More Effective Re-Enrollment Process January 16, 2020
  • Practicing Servant Leadership in a Boarding School Community December 13, 2019
  • Expert Advice on Alumni Magazines with Michele Tjin, Marketing/Communications Editor, Saint Francis High School December 11, 2019
  • School Health and Boards’ New Responsibilities November 19, 2019
  • Expert Advice from a Podcasting Expert November 13, 2019
  • Standard Benchmarks for Facebook Advertising by Industry November 11, 2019
  • How to Manage Expectations for a Great Admissions Event November 7, 2019
  • Assessing the Health of Your School: Three Intersecting Lenses and KPHIs October 25, 2019
  • Secrets to Tweeting by Twitter Legend Zach Seidel, Director of Digital Media, University of Maryland, Baltimore County October 16, 2019

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