How to Cure Your Obsession with Facebook Advertising’s “Boost Post”
If your school uses Facebook advertising to drive awareness and promote events, I’m going to bet that you hit the “Boost Post” button frequently to spread the good word. But does it really work for you the way you want it to? Are you getting new “Likes” on your page,...
Why Independent School Digital Advertising Isn’t Just for Open House
It’s fall admission season – marking your independent school’s launch of Google and Facebook ads! The smartest strategy, though, is to balance your digital admissions advertising throughout the year. If your ads are limited to just one season, then there’s a...
6 Digital Advertising Marketing Mistakes You Might be Making
Practically anyone can delve into digital marketing with a boosted post here or a link there. But doing it successfully to engage your prospects and entice them to register for your admissions event or apply to your school takes a little more effort, strategy and...
Summer Marketing Series #1: What is Your Word of Mouth Campaign Saying?
by Jonathan Oleisky This week we kick off a summer-long, weekly series to explore effective ways you can bolster your marketing, branding and enrollment efforts come September. We will tackle a topic each week and offer easy – it’s summer vacation, after all – tips...
Kalix Communications Profiled on Bmoremedia.com
Bmoremedia.com, a Baltimore focused digital news site profiled Kalix Communications on March 26, 2013. Read the full story at,...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
