How to Create Experiential Microsites for Virtual Admission Events
Is your school trying to figure out how to successfully offer a virtual admissions event to prospective families and students? After all, in the days prior to COVID you’d welcome prospects in-person to your campus, give them tours, and offer a variety of...
Asking for Forgiveness for a Better World
If this were a typical New Year, Jews the world over would gather in local synagogues to celebrate Rosh Hashanah, the start of the High Holidays. Instead, this year, we celebrated the Jewish New Year with online services and virtual celebratory family meals. While...
How to Engage Current Students in Your Summer Admissions Marketing
Who are you really targeting with your admissions marketing? Parents may have the final financial decision, but student engagement is critical. Ultimately, the student’s experience at your school will prove to be your school’s greatest selling point. Simply put,...
New Strategies to Attract New Students Who are Virtually “Zoomed Out”
We are pleased to add our newest voice to the Kalix blog: Channing Capacchione, the Kalix Marketing Intern. In addition to marketing and communications experience, she is a seasoned admissions student tour guide for both her independent school and, now, at Boston...
Adapting Your School’s Digital Marketing to The New Normal
Using your school’s digital marketing to make an authentic connection online has never been more important as admissions offices showcase their schools to prospective students and families who cannot visit campus in person. And it all begins with a strategic,...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
