How to Create an Ambassador Program for Your School
If your current social media efforts aren’t quite making the grade for your school, then it’s time to rally the troops! By inviting your most loyal families, alumni, faculty and community members to be Ambassadors for your school, you will spread the good news in an...
Leadership Lessons from Master Leaders
I recently had the privilege to sit with two Interim Heads of School from different schools on the same day. Each of these women has provided decades of strong and inspiring independent school leadership and could teach a master class on leadership. Each of these...
The Printed Word Is Alive and Well on College Campuses
by Jonathan Oleisky Has our digital-centric, social media-focused world effectively erased the printed word? I would argue that it has changed the way in which messages are delivered, but it has not succeeded in the total eradication of print. For proof, visit any...
Mom Knows Best: Sage Marketing Advice from Mothers
by Sarah Achenbach – Image: Mikey G Ottawa/Flickr Your mom probably doled out a lot of advice. If she’s anything like my mom, she still does. But did you know that her sage wisdom can apply to marketing your school or college? Here’s how you can channel all...
The Kalix Approach to Independent School Marketing
Each school we work with has a unique set of needs, but the foundation to create a successful and measurable integrated admissions marketing plan must evolve through seven basic steps. Phase One: Research, Analysis & Marketing Strategy/Plan Before you can...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
