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Making Sense of the College Admissions Scandal

Making Sense of the College Admissions Scandal

Apr 9, 2019 | Higher Ed, Local and National News

All across the country, high school seniors are beginning to hear from college admissions offices. Did they get into their first choice? What type of financial aid did they receive? How many schools admitted them? These are the questions students, parents and high...
2 Real Challenges Facing Independent Schools

2 Real Challenges Facing Independent Schools

Mar 14, 2019 | Blog, Enrollment Strategy, Independent Schools, NAIS

I spend a great deal of time thinking about the future of our nation’s independent schools. Yes, it’s my job. At Kalix, I work with independent schools on market research, brand strategy development and digital marketing efforts. But it’s also my passion. I know...
Does Your School Face These 3 Challenges?

Does Your School Face These 3 Challenges?

Feb 22, 2019 | Admissions Marketing, Enrollment Strategy, Independent Schools, NAIS

This week, independent school educators and leaders from around the country will gather in Long Beach, California for the NAIS (National Association of Independent Schools) Annual Conference. The theme, “Reimagining Independent Schools, Tearing Down Walls, Building...
5 Top Ways to Market to and Attract Gen Z

5 Top Ways to Market to and Attract Gen Z

Nov 19, 2018 | Admissions Marketing, Digital Marketing, Enrollment Strategy, Social Media

Know your audience. Sage advice for every college admissions marketing professional, but there’s a lot to know when marketing to Generation Z (those born after 1995 and before 2011). Though this group is just hitting the workforce, in two years, Gen Z is expected to...
An Accomplished, Accessible Tenure for Goucher College President José Bowen

An Accomplished, Accessible Tenure for Goucher College President José Bowen

Oct 24, 2018 | Higher Ed

It’s worth taking a moment from our posts about best-practice marketing and branding for schools, colleges and universities to celebrate a success story in our own Baltimore backyard. Last week, Goucher College announced that its president José Bowen would step down...
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Recent Posts

  • 4 Valuable Take-aways From Social Media Marketing World
  • Making Sense of the College Admissions Scandal
  • Leaders on Leading: Paul Barker, President of Our Lady of Good Counsel
  • Why Your School Brand May Need a Refresh or Rebrand
  • 2 Real Challenges Facing Independent Schools
  • Leaders on Leading: Joe Powers, Head of School, The Woods Academy
  • Kalix Marketing Increases National Client Reach
  • Does Your School Face These 3 Challenges?
  • Leaders on Leading: John Melton, Head of School, Fuqua School

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Kalix Marketing

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Recent Posts

  • 4 Valuable Take-aways From Social Media Marketing World April 10, 2019
  • Making Sense of the College Admissions Scandal April 9, 2019
  • Leaders on Leading: Paul Barker, President of Our Lady of Good Counsel April 3, 2019
  • Why Your School Brand May Need a Refresh or Rebrand March 27, 2019
  • 2 Real Challenges Facing Independent Schools March 14, 2019
  • Leaders on Leading: Joe Powers, Head of School, The Woods Academy March 12, 2019
  • Kalix Marketing Increases National Client Reach February 26, 2019
  • Does Your School Face These 3 Challenges? February 22, 2019
  • Leaders on Leading: John Melton, Head of School, Fuqua School February 13, 2019

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