Useful Tips for Tweaking Your Virtual Tour
Schools across the country are rethinking their virtual admissions programs and virtual tours as our country continues to face a growing threat from COVID-19 this winter. If you had reduced numbers of visitors on your campus earlier in the fall, perhaps you are now...Q&A with Independent School Expert Janice Crampton
This month, Jonathan talks to Janice Crampton, Executive Director and CEO of AISAP (Association of Independent School Admissions Professionals), about where independent schools are across the country in terms of the admissions cycle and pivoting strategies due to...
Pro Tips on Video Content for Virtual Admissions
Last fall, video content was an important aspect of your admissions program, but the heart of your program was still in-person visits and events. Today, for many schools, video is the admissions program. But how do you create engaging video content when, chances are,...
4 Key Rules to Keep Your Gen Z Advertising Real
They say honesty is the best policy, and the same applies when marketing to Generation Z. The younger generation isn’t interested in false advertisements or cheesiness: what you see is what you should get. Every year, the independent school enrollment decision-maker...
Why Your School Should Rethink its Social Media Posting During a Pandemic
Remember your school’s fall 2019 Facebook and Instagram feeds? Lots of campus shots with smiling students and maybe a video of a pep rally, right? The pandemic has shifted what school looks like now. Your social media posts should look different, too. This fall, many...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
