How to Create Successful Landing Pages for School Events
Landing pages are essential to convert prospective students into leads. Creating a simple and compelling landing page for prospects to register for an event, schedule a visit or get more information about your school will help to fill your admissions funnel. Yet, many...Marketing Musts for a Successful Fall School Admissions Season
The new school year is upon us! Your roll-out of admissions events, in-person or online, are just weeks away. It’s never too late to embrace strategic, data-driven planning to create effective, successful marketing outreach. In this Kalix vlog post, Angela...
TikTok Do’s and Don’ts for Independent School Marketers
TikTok has gained sizable traction during the pandemic. Marketers — including independent school marketers — now know they need to seize this opportunity if they want to stay relevant. While TikTok was gaining momentum most of the audience was Gen Z. The...
3 Strategic Questions for Post-Covid Enrollment Management
Enrollment management offices at independent schools around the country are planning for a return to more traditional admissions programming for fall 2021. It’s a welcome relief from the challenges of marketing your school and engaging visitors during a global...
How to Create Great Collaboration Between Enrollment Management and Communications
The relationship between the enrollment management and communications offices at independent schools is like family. It can be great or dysfunctional. To thrive in the challenges of today’s independent school market and to have prospective and current families...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
