Marketing Gifts from Holiday Flicks
Would you believe that those classic holiday flicks stored on your DVR are filled with lots of marketing advice and strategy for independent schools? Grab some cocoa, que up the films and get ready for the ideas to flow! Buddy the Elf knows Santa and how to market. In...
5 Top Ways to Market to and Attract Gen Z
Know your audience. Sage advice for every college admissions marketing professional, but there’s a lot to know when marketing to Generation Z (those born after 1995 and before 2011). Though this group is just hitting the workforce, in two years, Gen Z is expected to...
6 Digital Advertising Marketing Mistakes You Might be Making
Practically anyone can delve into digital marketing with a boosted post here or a link there. But doing it successfully to engage your prospects and entice them to register for your admissions event or apply to your school takes a little more effort, strategy and...
Rethinking Your Admissions Open House – Part 2: It’s in the marketing!
Your open house marketing plan is as important as the event itself. Today, prospective families have plenty of ways to learn about your school. Use them all to promote your open house. In a previous post, we tackled the admissions open house itself to strategically...
Rethinking Your Admissions Open House – Part 1
Today’s admissions cycle may be year-round, but the fall admissions open house remains a powerful recruitment tool. And just because it’s a traditional time for prospective families and students to visit your school doesn’t mean your open house should be traditional....President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
