How to Use TikTok to Influence Prospective Students
Searching for a way to get your school’s message right to the source of your target audience? TikTok might be the answer. The app is ideal for attracting and retaining the attention of Generation Z, TikTok’s primary users. What is TikTok? TikTok has taken the world...
Valuable Pro Tips to Make the Most out of Instagram for Your School
Students and parents increasingly live on Instagram. If your school doesn’t optimize its Instagram presence and embrace every aspect of the platform, you will miss a key marketing opportunity to engage your prospects. Understanding Instagram’s Essential Elements...
4 Valuable Take-aways From Social Media Marketing World
It’s never easy to keep up with the ever-changing world of social media marketing. To stay abreast of the latest trends and best practices, I recently joined the largest annual gathering of social media professionals from around the globe at Social Media Marketing...
3 TOP 2019 Social Media Trends That Schools Must Heed
Last year brought many changes to social media, which meant lots of pivots for schools and colleges with their enrollment marketing strategy. All signs point to that trend continuing in 2019. To stay in the social media game, market effectively and engage your...
5 Top Ways to Market to and Attract Gen Z
Know your audience. Sage advice for every college admissions marketing professional, but there’s a lot to know when marketing to Generation Z (those born after 1995 and before 2011). Though this group is just hitting the workforce, in two years, Gen Z is expected to...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
