Pro Tips for Virtual Admission Tours and Events
The COVID-19 crisis has necessitated that independent schools pivot to engage admitted and prospective families. This means that virtual admission tours, events and personal connections are an essential part of your school’s strategy. This uncertain time requires...
Valuable Pro Tips to Make the Most out of Instagram for Your School
Students and parents increasingly live on Instagram. If your school doesn’t optimize its Instagram presence and embrace every aspect of the platform, you will miss a key marketing opportunity to engage your prospects. Understanding Instagram’s Essential Elements...
4 Valuable Take-aways From Social Media Marketing World
It’s never easy to keep up with the ever-changing world of social media marketing. To stay abreast of the latest trends and best practices, I recently joined the largest annual gathering of social media professionals from around the globe at Social Media Marketing...
How to Create Video that Gets Your School Noticed
2019 is the Year of the Video. It’s THE digital marketing trend that’s not going away – and the one every school and college needs to pay attention to. Video is social media’s preferred content, hands down. Per Wyzowl: 97% of marketers say that video has helped...
How to Master Video on Facebook
Video stories on Facebook are overtaking news feed posts as the most common way people share content. If your school wants to master Facebook’s new algorithm – and crush it on the other platforms – you need to make video, particularly live video, a prominent feature...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
